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Bespoke Audio Branding

Audio branding is the complete sonic identity system behind a show or brand: the recurring themes, stingers between segments, transition sounds, and musical motifs that make something instantly recognizable. The strongest brands are identifiable even with the volume low, because every audio element reinforces the same identity.


What's included

  • Sonic identity brief and music direction session
  • Custom stingers and transition sounds (5–10 pieces)
  • Recurring musical motifs and signature phrases
  • Ad break and segment bumper music
  • Brand style guide for consistent use across episodes and campaigns
  • Full commercial license (yours to keep)

Pricing

$125 per 10 seconds of finished audio. A full package of stingers and transitions (5–10 pieces averaging 3–5 seconds each) typically runs $375–$625.


How it works

Before writing a single note, we conduct a proper music direction session, digging into your show's format, audience, tone, and existing identity. Audio branding is a system, not a single file, and it's treated with the same rigor a creative director brings to a visual identity. Every element is composed from scratch: original, ownable, and built to work across every episode, video, or campaign.

This is human-directed work. The result is a sonic identity that belongs exclusively to you.

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